About Caretrace
Caretrace was developed by Simon Derrick in 2007 for Blue Skies Holdings Ltd. The idea was to create a tool that could tell the amazing story of the products supplied by Blue Skies for Waitrose.
Since then issues such as climate change, food miles and fair trade have risen up the agenda, so there is now more demand than ever before for information about the impact our buying decisions have on the planet. Caretrace provides a platform to present information related to the provenance of individual items for the benefit of shoppers, students and people just curious about where their products come from.
 |
|
About the Founder - Simon Derrick
Simon graduated with a media degree from the University of Salford in 2000 and worked in television for the BBC and as a web developer for a market research agency before joining Blue Skies in 2005. Simon is currently Communications and Sustainability Manager at Blue Skies within which he holds a number of responsibilities. These include building and maintaining the company website and online traceability system and dealing with press and external affairs. Simon has also been appointed to the role of brand manager as part of his responsibilities and is currently studying for a Masters in Sustainable Development at the University of Middlesex.
|
|
|